A list of the main key performance indicators (KPIs) to effectively manage your digital strategy and achieve your objectives.
Gold rush, Brexit woes and secret profiling… The catching up: a look at the latest news and other digital nuggets.
Identified Visitors, Unique Visitors, Visitors, Visits, Viewed Pages or downloads are only a small part of it. At first glance, these standard measures seem very similar or even interchangeable, but they all say something different.
A selection of news, data, and information with (im)pertinent commentary, because it’s important to choose your sources well.