Here are three types of qualitative analyses that can help boost the measurement and effectiveness of your sales funnel.
Personalisation in the spotlight on Explorer! Comparison periods and custom metrics are being introduced. Many other new features are available this month: default site, new campaign branding, SSO, AT Connect Poool and Kameleoon.
In this article, learn how you can optimise your user analysis in line with Intelligent Tracking Prevention (ITP).
AI in 2019, audio/video measurements and virality… A selection of news, data, and information with (im)pertinent commentary, because it’s important to choose your sources well.
All standard metrics in Explorer, enhanced analysis scope in User Insights, Data Query export in AWS, Status Page and AT Connect Trustpilot
The software testing profession is evolving and has many facets. Positions within companies are varied and job titles encompass very different profiles…
Digital analytics is used to support a wide range of data science projects, and vice versa. J. Bureau, data scientist and head of the data science team, talk about Machine Learning and Analytics.
This month in the Analytics Suite – data science, dashboards in Excel, even more level 2 sites, an Adback partnership, and alerts…
An update on the latest features of the Analytics Suite: PrestaShop plugin to manage your e-commerce site, new calendar and predictive mode in Explorer, integration with Optimizely