Data-driven decisions are key to surviving in today’s digital jungle. Are you stuck in the age of the digital dinosaurs?
🔥 All the latest hot topics: the impending end of DMPs, the CNIL consultation, emotion in marketing, metrics and journalists.
The catching up: a look at the latest news and other digital nuggets. A selection of news, data, and information with (im)pertinent commentary, because it’s important to choose your sources well.
Understanding your audience and their behaviour, setting out an effective paywall strategy, identifying how your teams can optimise that strategy… Here is a list of expert tips.
A list of the main key performance indicators (KPIs) to effectively manage your digital strategy and achieve your objectives.
In the third instalment, we delve into the challenges faced by media publishers when they try to monetise their content via the use of paywalls.
In this article, learn how to effectively retain your online audience and significantly reduce visitor churn with your web analytics tool.
Monetisation, hidden faces of the valley, DataOps and GoT… Catching up is coming! A selection of news, data, and information with (im)pertinent commentary, because it’s important to choose your sources well.
Find out how ad blockers work and how AT Internet’s high-performance workaround can help media outlets and online publishers to optimise their web content.